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Strategy

How we build brands through best-in-class tools.

We create billions of individual consumer experiences for our clients globally every year. And we see every experience created as a learning opportunity. From this knowledge, we have crafted a proprietary toolbox. Thank to this we can create original and effective marketing strategies. Strategies that get us closer to the people, ideas and results that matter.

Collaboration is key to all our tools.

Because we never stop learning, our box is ever growing. We have community tools such as Culture Labs that gets us closer to social influencers and young adults. As well as Modern Families, one of the largest segmentation tools for families in the UK today.

We also have ‘stretch’ tools dedicated to unlocking great creativity, such as our Five Power Questions. This enables close collaboration with our clients. And our unique experience mapping tools ensure we design and deploy experience with maximum effectiveness.

See, we’ve got quite the collection.