Today, there is a notable gap between the expectations of shoppers and retail environments. Demand for instant, hassle-free transactions has become the norm. To your average shopper, waiting in a queue, 2-hour delivery slots, even typing in a pin is considered too much. That’s why we’re busy reinventing the retail experience.
We believe successful retail must be responsive. Therefore, we’ve been working to create a more personal experience. By creating environments that can flex and form around our individual users we can offer real service and value. And when effort is reduced it creates lots of lovely space for better, more engaging brand experiences. Because the less our customers have to do, the more time they have for things they want to do.
What makes us experts in the future of retail?
We recently led the biggest digital transformation of in-store comms in UK retail history. As a result, 3.5 million people view and interact with our work every day. This sheer volume of data feedback means we can quickly optimise our solutions. So, thanks to the boundless new opportunities of tomorrow’s world, our reinvention of the retail experience has only just begun.